Our Team
Meet the Watt to Wear Team
Daniel Watt
Managing Director
Daniel created the Watt to Wear brand in 1993 and remains a key part of the business, often found picking up the phone to discuss your clothing and merchandise requirements. With a hands-on approach to the business, he is keen to meet both new potential clients and of course, our many well-established customers both here in the UK and overseas.
When spare time allows, Daniel will often be found sitting astride either a horse, motorcycle or bicycle.
daniel@watttowear.co.uk
Edwina Carter
PA to the Managing Director / Customer Account Administrator
Joining us in 2011, Edwina very quickly became our expert in preparing most of the large international orders, dealing with several customers worldwide. Enjoying the creativity that the job sometimes brings, Edwina has been involved in the design of many uniform collections for clients both overseas and here in the UK.
Edwina loves any excuse to jump on a plane, whether it’s to the Middle East for work or on a well-deserved holiday.
edwina@watttowear.co.uk
Zoe Moore Williams
SALES ADMINISTRATOR
Zoe has been part of the Watt to Wear team since 2021 and has gained a wide knowledge of the products and decoration techniques on offer. Zoe has excellent knowledge of the equestrian world, with a particular interest in horse racing, so will be sure to point you in the right direction when it comes to kitting out your team. Away from work, Zoe can be found frequenting various racecourses or competing her own horses alongside farming a flock of pedigree sheep.
zoe@watttowear.co.uk
Steve Horne
Graphic Designer & Print Operator
Steve joined the team in 2019 bringing a wealth of experience from his extensive background in publishing and commercial print. Steve produces garment designs and visuals for our clients, as well as heading up our in-house Dye Sublimation and Vinyl Transfer printing services.
When not spending spare time with family and friends, Steve can be found in his home recording studio creating electronic music which he has had released on a number of respected international record labels.
design@watttowear.co.uk
Becky Border
Embroidery Machinist
Becky joined the embroidery team in 2013 and has gained a wealth of experience when it comes to embroidering your garments. Becky has an acute eye for detail and is keen to share her knowledge with the whole Watt to Wear team in order to continually improve our service.
At home, Becky is a skilled baker and produces fantastic cakes, decorated for all occasions. When not icing a cake, she spends time with her family and their recent new addition, Louie the beagle.
Luisa Eagle
Customer Account Administrator
Luisa joined Watt to Wear in 2014 and continues to build on her knowledge and expertise, working with several key customers in both the corporate and equestrian sectors. As with all our staff, she will help you with your garment selection and advise you on the best possible decoration techniques available.
Luisa is out and about in the fresh air as often as possible and particularly enjoys spending time with her family whom also have a love for the great outdoors.
luisa@watttowear.co.uk
Marianne Maass
Embroidery
Marianne, the newest member of the team, joined Watt to Wear in January 2024, and has since been honing her skills as an embroiderer. Prior to this, she was a skilled willow basket weaver, a craft she continues to enjoy in her spare time. Marianne is also passionate about up-cycling and loves spending quality time with her family and friends. Her diverse talents and creative spirit make her a valuable member of the Watt to Wear team.